The battle for camera functions in a smartphone will possibly determine which brand gets to own a bigger market share. The chase to offer the best camera quality is rushing scientist in labs to develop  better and smaller image sensors that will keep devices paper this with yet powerful camera’s.

Samsung Electronics is no stranger in pushing the envelope when it comes to innovation, the semiconductor giant has just introduced the industry’s first 0.7-micrometer (μm)-pixel image sensor, the 43.7-megapixel (Mp) Samsung ISOCELL Slim GH1.

By utilising ISOCELL Plus, Samsung’s latest pixel isolation technology minimises colour cross-talk and optical loss, the tiny 0.7μm pixels are able to absorb sufficient light information to produce bright and sharp photographs. In low-light environments, the GH1 makes use of pixel-merging  technology that enables higher light sensitivity equivalent to that of a larger pixel image sensor.

As for video recording at 4K (3,840×2,160) resolutions, the new sensor with a high resolution of 7,968×5,480, is able to take 4K videos with minimum loss in field of view, while most high-resolution image sensors crop or scale down full image resolutions that result in a reduced FoV.

For sharper photographs and video, the GH1 supports a gyro-based electronic image stabilization (EIS) and a high-performing phase detection auto-focus technology, Super PD, allowing fast and accurate autofocus. In addition, the real-time high dynamic range (HDR) feature delivers more balanced exposure and richer color even in mixed-light environments.

The Samsung ISOCELL Slim GH1 is expected to be in mass production by the end of this year.