If content is king, image is its crown! The newly unveiled Nikon Z 50, dubbed a content creator’s companion, was launched at an exclusive product showcase for the media in Petaling Jaya today.
Akin to the small but potent chili padi, the Nikon Z 50 – Nikon’s newest addition to its prized line-up of Z series’ mirrorless cameras – is a fierce camera that truly packs a punch.
Crafted with hobbyists and content creators in mind, the Nikon Z 50 boasts an incredibly compact, lightweight and ergonomic design that enables creative visionaries the freedom to capture stunning images at any point in time and at any location. It combines the unrivalled potential of the revolutionary Z-mount system that allows more light with simple, well-thought-out camera operation that will inspire creators to find new enjoyment in unleashing their unique creativity.
“Identifying a new breed of users who are constantly on the go and desire fast, efficient sharing without compromising on quality, we set out to create something that allows users to bring their imagination to life in the blink of an eye. Leveraging on the quality, durability and ergonomics of the Z 7 and Z 6, the Z 50 packs the high-performance of its Z series predecessors in an agile form. It is also equipped with built-in Wi-Fi and Bluetooth making it a formidable tool for creators to express their artistic vision online instantly,”
David Ng, Managing Director of Nikon Malaysia
The Z 50 is also a powerful accessory for visual storytellers and filmmakers as it is equipped with a wide array of movie functions including the ability to shoot 4K across the full sensor width, full HD time-lapse, in-camera slow-motion footage mode, as well as mood-setting filters and effects that can be applied to both photos and videos.
During the product showcase, renowned Malaysian food stylist, visual storyteller and professional photographer, Eunice Martin Lim shared her first-hand account and insight on the capabilities of the Nikon Z 50. Crowned the 2017 Top Food Influencer by Influence Asia – a trademark award showcasing Asia’s most reputable influencers from across Asian markets, Eunice brought with her a wealth of experience as a content creator and visual storyteller.
The Nikon Z 50 is priced at RM 4098 for just the body, RM 4598 for the Z50 kit that comes with a 16-50mm lens and RM 5398 for the Z 50 twin kit, which comes with the 16-50mm lens and a 50-250mm lens as well. For more information about Nikon’s latest release and upcoming events, click HERE.
