Maybank is the first ASEAN bank to adopt Microsoft’s Windows Phone 8 (WP8) platform for its corporate mobile banking application, Maybank2E-Regional Cash. The move opens up an additional channel as corporate clients can now access Maybank2E-Regional Cash on more mobile platforms.
Prior to this, the Maybank2E-Regional Cash was only available for mobile users on the iOS and Android platforms.
Maybank Deputy President & Head, Global Banking, Datuk Abdul Farid Alias feels the addition of the WP8 platform to Maybank2E-Regional Cash greatly increases the ability of Maybank’s regional clients to manage their cash flow while on-the-go. Customer experience is also expected to be enhanced with the touch-optimised and tiles-based user interface of the new platform.
“As the importance of global business increase, Maybank2E-Regional Cash is designed to provide greater accessibility for better convenience to our corporate clients. Following the launch of Maybank2E-Regional Cash in Singapore last November, customer feedback has been positive with refinements made along the way to ensure maximum compatibility to our corporate clients’ needs,” he shares.
Maybank2E-Regional Cash offers corporate clients new capabilities that help enhance their efficiency and reduce operational risks and costs. The bank has set its sights on covering other dominant operating systems as well such as BlackBerry 10.
This corporate finance app, which is designed to cater to the diverse needs of corporate clients, comes in six major languages: English, Bahasa Malaysia, Bahasa Indonesia, Simplified Chinese, Traditional Chinese and Japanese. Maybank2E-Regional Cash is currently available in Singapore and Malaysia since 2012 and will be enabled in Philippines, Greater China and Indonesia by end 2013.
With the adoption of WP8, Maybank is expected to on-board more than 10,000 corporate clients across the region with an estimated more than RM1.88 trillion in transaction value by 2015.
Meanwhile, Carlos Lacerda, Managing Director of Microsoft Malaysia lauds the collaboration with Maybank as well as the bank’s efforts in deploying the latest technological advancements for the convenience of its corporate clients.
“We are proud to collaborate with Maybank as the preferred technology partner to bring enterprise banking services to its corporate customers on our WP8 platform. This is testament to the thought leadership of Maybank as one of the most progressive banks in the region,” Lacerda notes.
On the Windows 8 front, Carlos announced that the new platform is off to a great start with more than 60 million Windows 8 licenses and 1.5 million Surface tablets sold worldwide.