Going Beyond Regular Banking; Maybank Introduces MAE App By Maybank2u

Maybank today launched MAE by Maybank2u, a new app built with a unique ecosystem designed to help Malaysians take charge of their everyday money matters, beyond their regular banking needs.

The introduction of the MAE app reaffirms the Bank’s commitment to providing its customers with next-generation experience as it gives a refreshing take on a banking app and further lifts the Group’s digital banking offerings.

MAE by Maybank2u is the embodiment of the many digital experiences that Maybank has brought to the market over the years, from mobile banking to QR Payments and the MAE digital wallet, and now adding on new exciting features to help its customers better manage their finances.

“MAE by Maybank2u was developed to be more than just a banking app; we want it to be an all-encompassing platform to help our customers manage their day-to-day money matters. Imagine it to be a pocketable digital bank but with many cool features to help you take control of your money.

The app contains the existing features within Maybank2u to help with your daily needs such as paying bills and fund transfers; but we have also introduced new tools to help customers track their spending while encouraging them to save too,” said Maybank’s Group President and Chief Executive Officer, Abdul Farid Alias.

Maybank has created a brand new tool called Expenses to help customers understand their spending habits better. It provides a single, holistic view of everything spent across Maybank accounts, cards, and QR transactions.

These expenses are sorted into easy-to-understand categories such as Food, Utilities and Shopping to give more insights into where their money goes.

Tabung is another new feature, designed to help Maybank customers save consistently and regularly to achieve their goals. It makes saving more fun, progressive and convenient by aligning the process to their lifestyle.

There are 2 types of Tabung which can be created – Individual and Group. The group savings feature, the first of its kind by a Malaysian bank, allows customers to jointly save with friends or loved ones towards a goal such as an annual vacation.

To help accelerate the saving process, Maybank has also introduced new complementary features called Boosters which transform micro-spending moments into saving moments. Currently, there are 3 Boosters:

  1. Spare Change, which rounds up expenses and transfers the balance into Tabung;
  2. Scan & Save, which credits savings earned from promotions used during QR transactions
  3. Guilty Pleasure, which allows you to set a daily spending limit in any category of your choice and an amount to be credited into your Tabung if the limit is exceeded.

For day-to-day spending, Maybank has introduced the all-new MAE Visa Debit card which complements the MAE wallet. It comes with a host of benefits including competitive foreign exchange rates and exclusive perks to enjoy locally and abroad.

Customers can apply for the debit card via the MAE app and it will be delivered directly to their doorsteps. When traveling is safe again, the amount in the MAE wallet will auto convert to the country where the customer is in, which will help customers know exactly how much is available for spending.

Besides the money tools, MAE by Maybank2u also has a fun new feature called the Makan Mana wheel which helps to recommend dining options while allowing Maybank customers to enjoy promotions from thousands of its partner merchants all across the country.

The MAE by Maybank2u app is available for download from Google Play Store and Apple AppStore. Existing Maybank customers are only required to undergo a simple security set-up, after which they can start using the app immediately and seamlessly, with the data from all their Maybank accounts automatically made available in the new app.

Non Maybank customers are able to conveniently open a MAE wallet via the app and complete the application without having to visit a branch.

“This being our 60th anniversary year, the creation of MAE by Maybank2u represents yet another milestone in our continuous journey of innovation. We are confident that the MAE by Maybank2u app will be well received by our customers and Malaysians in general. We are expecting 3 million downloads of the app in the next 12 months,” said Farid.

More information on the app can be obtained from www.maybank2u.com.my/mae.

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