Lazada’s collaboration with Realme sets off a record-breaking sale on their first Super Brand Day. Both of the companies had tremendous gains on their behalf. Realme Malaysia achieved 800% uplift orders sold for the Realme 2, Realme 2 Pro and Realme C1; recorded 700% sales uplift during the Lazada x Realme Super Brand Day. Lazada won over 8,000 new followers and generated more than 16 million impressions and over 233,000 interactions on social media with the Realme Malaysia Flagship store.

“We are delighted to have set a new record in partnership with Lazada for the Lazada x Realme Super Brand Day, with Realme 2 and Realme 2 Pro phones sold out.” said Tiffany Teh, Brand Manager, Realme Malaysia.

Super Brand Day is the online retailer’s campaign that supports its partners, by offering the best products that brands have, including exclusive themed gifts, limited edition products, premium packaging and even offline experiences.

he Realme Malaysia Flagship store on LazMall has allowed Realme to engage directly with consumers, helping the brand to grow its business and extending its reach by leveraging on Lazada’s large customer base. Lazada x Realme Super Brand Day has proven to be a great success and we look forward to achieving greater heights with Realme,” said Sherry Tan, Chief Business Officer, Lazada Malaysia.

Realme supporters and enthusiasts enjoyed an exclusive Lazada x Realme Super Brand Day movie screening of “A Dog’s Way Home” during the last week of February. According to the company, their followers also had the chance to meet and greet with local celebrities and influencers including Amber Chia, Henley Hii, Mark O’Dea, Fiqrie Dahari, Juwei Teoh, Dennis Yin, Nana Bwincess, Kyopropaganda, Crystal Swung and Yuyu Zulaikha.

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