OR maybe we’re just overthinking it
Honor are having a dismal couple of months. With all the trouble it’s sister company is in, it’s effects are slowly starting to be felt. That being said, the company has announced a “special” “#DayNight” Photography Contest which invites users to showcase their creativity and photography skills through captivating stories and experiences.
On Facebook, the company used 2Pac lyrics to start their post about the contest and i can’t help but to find it hilarious. Are the people behind the copy ardent 2Pac fans or did they just find the words on some tumblr poster where the quote is credited to Jay Shetty?
Of course, 2Pac coined the phrase in context to his positive outlook on life in spite of all the adversity and controversy that plagued his life. In a way, it’s almost poetic how Honor quoted the line from “Me against the world”. Being the titular track to his 1995 album, the song touches on themes of injustice and unfairness. At the time of it’s release, 2Pac was embroiled in a cycle of lawsuits, with the media constantly portraying his image unfairly.
With everything that’s being said about Huawei right now, one might argue that the both Honor & 2Pac have more things in common than one might think. Is this a masterstroke in symbolism from Honor or sheer dumb luck? Of course my guess would be the latter but you never know, right? Honor’s resources are Huawei’s resources and Huawei’s resources are that of the mighty China! So it’d be foolish of me to write off their ability for such wordplay.
If it’s the former though, then touché. A rare hint of brilliance from a company with a loose definition of what’s newsworthy and what’s not. That being said, I suppose we should get to the promo mentioned in the title.
From October 4 – November 4, users of any smartphone can submit entries to stand a chance to win an HONOR 20, HONOR 10 Lite or HONOR Band SS*.
*Terms & conditions apply
To take part, all you need to do is:
- Submit either a day, night and/or a combined photo through a post on your Instagram and/or Facebook account (account settings must be ‘public’)
- Include the hashtags #DayNight and #HONOR20Series.
- Tag ‘honormalaysia’. Participants are allowed multiple entries.
HONOR Malaysia will announce five (5) lucky winners on the HONOR Malaysia Facebook page latest by November 8, 2019.