It’s 2020 and it’s been a weird year for obvious reasons. While the year will be remembered most for the coronavirus pandemic, Bose has made history by hiring its first female CEO with the appointment of Lila Snyder. Given that there are so few female figures in tech CEO positions, the news is big.
Synder’s vast job experiences has seen her in roles as a partner at the consulting firm McKinsey and most recently, president of global e-commerce at Pitney Bowes. When it comes to qualifications, it’s even more impressive. She not only has a a master’s but also a PhD in mechanical engineering from MIT.
Bose previous CEO, Phil Hess, actually left the company back in March and speaking to CNET, Bose chairman Bob Maresca expressed that they wanted the “absolute best person, no matter how long the search took.”
The announcement comes amidst the tech world’s effort to bring in more women into the workforce. That being said though, it’s hardly hit the ground running. As highlighted by Engadget, Google’s workforce only consists of 32 percent women and the disparities become even more obvious when you look at the number of males and females in CEO or leadership positions.
While Synder’s appointment is a win for women everywhere, she has her work cut out for her. With the pandemic hitting companies hard, Bose is likely going through a turbulent time. Even before the pandemic hit, the company had already announced that it plans to close all of its US and European stores. Here’s to hoping she turns the ship around!