International Star Endorsed by Canon

Yuna, one of Malaysia’s promising talents have just signed a contract with Canon as one of its ambassadors. Already making waves overseas in North America and working with high-profile artistes such as Pharell, Yuna is a talented singer-songwriter and an entrepreneur with her own boutique. She garnered awards in the 17th Anugerah Industri Muzik such as Best New Artist, Best Local English Song, Best Pop Song and Best Song.

This appointment by Canon adds Yuna to the current select group of Canon Malaysia Ambassadors such as Taiwanese boyband Fahrenheit, Hong Kong artiste Simon Yam and Malaysia’s own Penny Tai. Yuna will be featured in Canon’s digital camera and consumer printer range commercials and promotions in this year-long endorsement.

Donny Ling, Director, Consumer System Products Division, Canon Marketing Malaysia, Melvyn Ho, President & CEO of Canon Marketing Malaysia, Yuna and Simon Wong, Director, Imaging Communications Products Divsion, Canon Marketing Malaysia.

Canon selected Yuna as their ambassador because of her creative talents not just in music but also in her passion for photography. Her first camera was the Canon Powershot G10 and she has been an avid photographer ever since. She is now currently using the Canon 5D Mark II with Canon lenses. Despite learning photography on her own and getting tips and tricks from friends, many have complimented on the professional quality of her photos and videos.

“We are proud to have Yuna on board as the latest addition to the Canon family as she exemplifies our brand values of innovation, creativity, quality and continued commitment to be the best in everything that we do for our customers,” said Melvyn Ho, CEO & President, Canon Marketing Malaysia.

“Our partnership with Yuna is a seamless synergy and an ideal combination of her creative talents with Canon’s innovative technology and solutions in producing high quality imaging products, which we believe will be well received by the public,” he added.

Canon and Yuna will engage her fans and existing Canon user through social media sites such as Facebook, YouTube, Twitter and her personal blog. Yuna will also regularly upload photos and videos to Canon Malaysia Facebook page.

“I am very happy to be part of the Canon family as I have always been a firm believer in the Canon brand, and a loyal Canon user all this while. Canon has a wide range of quality products that suit all my needs whether I am on the go, travelling abroad or spending some quality time with friends and family here at home. I look forward to working with Canon, and playing an active role in sharing my amazing musical journey and my story with my fans and with Canon,” said Yuna. Visit www.facebook.com/Canoncameramsia for more information.

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