A new way to get insurance coverage is now here. U Mobile and Sun Life Malaysia has just announced a partnership between the two companies to provide telco-assurance to U Mobile’s base of over five million customers. It will be the first-time life insurance is offered to mobile customers in Malaysia via a telco service provider. Secondly, it is also the first-time Malaysians will be able to apply, subscribe and manage their life insurance coverage entirely via their mobile phone, if they are a U Mobile customer.

U Mobile’s Chief Executive Officer, Wong Heang Tuck, shared that the telco is very driven by its customers’ passion and has an unlimited list of ideas on how to benefit customers. He pointed out that insurance coverage is just one of the many services the telco will be launching this year. “We believe that all our customers would want to have unlimited peace of mind during their time of need. As a start, we will be partnering with Sun Life Malaysia to offer life microinsurance which provides necessary and adequate protection at low monthly premiums.”

U Mobile will be making Sun Life Malaysia microinsurance products available to its customers starting from October 2017. For more information, visit the U Mobile website at www.u.com.my