Sony has released a new high-zoom camera, the Cyber-Shot HX350. It sports DSLR styling but uses a Exmor R CMOS sensor with 20.4 megapixels. While it may not be as full-featured as a typical DSLR, it still has its advantages.
A big selling point is the 50x optical zoom range thanks to its Vario-Sonnar T* lens. This goes from 24mm wide angel to 1200mm super-telephoto, plus, with Clear Image Zoom, you can double the maximum magnification to a 100x! Optical SteadyShot reduces handheld wobbles for crisper zoom shots by rapidly shifting a group of lens elements to correct for hand tremors. Intelligent Active Mode on the other hand keeps Full HD videos sharp and blur-free with Sony’s Proprietary frame analysis technology.
The easy to use Cyber-shot HX350 is loaded with serious shooting options. There’s a manual ring for smooth adjustment of zoom/focus, plus an easily-accessible mode dial and custom button for quick adjustment of favourite settings. And with full P/A/S/M controls, you’ve got all the exposure options you need to craft stunning pictures and Full HD videos. Movie-makers will also welcome the extra detail of a 24p shooting mode that gives footage that authentically cinematic look.
The choice is yours when it comes to framing shots with confidence. Look through the camera’s high-contrast electronic viewfinder – just like you’d expect on a DSLR – or switch to the manually tiltable 7.5cm LCD with 921k dot resolution.
It will go on general sale in Europe in January 2017 priced at approximately €450. No word on when it’s coming to Malaysia.
