The HTC U Ultra has only been in the market less than six months, since its introduction here in Malaysia in February, but HTC has done something unheard off – they are giving the phone a price cut! Yes, the HTC U Ultra is now cheaper – the price of the phone is now, a price cut of RM 400.
Just as a recap, the HTC U Ultra feature an all-new liquid surface design, intelligent AI companion, dual screen display and 16 megapixel UltraPixel 2.0 rear camera. Underneath the phone is the Qualcomm Snapdragon 821, 4GB of RAM and 64GB of storage. The dual screen display is paired with a 5.7-inch display and a 3000mAh battery. The new price cut means that the U Ultra can go head to head with other phones in the market in a lower price bracket while offering some interesting Unique Selling Points (USP).
HTC Malaysia is also announcing an early buyer appreciation program to thank early buyers of the HTC U Ultra for their support with exclusive gifts, including the HTC Re Camera and limited edition HTC premiums. Eligible customers who purchased the smartphone from 1 March 2017 to 13 April 2017 will be able to redeem their gift by following three simple steps:
- Visit www.htcmalaysia.com.my and click on the HTC U Ultra Early Buyer Appreciation Program section.
- Provide details and proof of purchase.
- Select either to collect the gift at a designated service center or to have delivered to their location.
