CEO, head honcho Mark Zuckeberg of Facebook has revealed plans to integrate his arsenal of social media platforms Facebook, Instagram and Whatsapp into one large super suite. While this will allow users across all these apps to share content and messages easily, there are those fear at what price will they have to pay for such convenience.
If there were no scandal of data leaks and selling information to highest bidder, Zuckerberg’s plan would have been met without any resistance and would see the integration as a natural transition for the company but this is not the case, all the serious allegation did happen and trust level on Facebook is at its lowest. So much so that investigators in Europe and US are still scrutinising the company’s involvement in various high profile incidents, including the Presidential Election. When the revelation was made by New York Times while conducting an interview, Zuckerberg was forced to share his plans and had pushed for the merger even though the aftermath of the strategy left him without both founders of the platform. The strong position taken by the founders have been publicly announced and vocal about their disinterest of such merger or data sharing. Whatsapp has layers of encryption that protects messages send via the application, Zuckerberg wants to monetise his investment and is finding a way to circumvent this social agreement users have with Whatsapp.
As for the integration itself, all three are currently running individually with users not having any links to each of the platforms, the cross-platform system is what Facebook team will be working on. After which, users will be able to share messages or photo’s between each application instantaneously without the need to copy link or close and open apps. This will also inadvertently end up with Facebook having one large database of users, who previously might or not be on each others platform. Making it the largest single entity with an immense breadth of information on the planet, surpassing even Google.
“We want to build the best messaging experiences we can; and people want messaging to be fast, simple, reliable and private,” said Facebook in a statement.
“We’re working on making more of our messaging products end-to-end encrypted and considering ways to make it easier to reach friends and family across networks,” it added.
While the intentions is all good and well, the proof is in the ‘pudding’ and we know how the ‘pudding’ has turned so far!
