Lenovo introduces a Dolby-powered smartphone.

When constructing a smartphone, companies like to focus on one sector of the smartphone in order to make it stand out from the rest. In the case of Lenovo, said sector appears to be the audio sector as Lenovo introduced the A7000 at the Dolby Atmos hall in 1Utama today.

Lenovo’s latest offering is the first smartphone that utilises the new Dolby Atmos technology, a piece of technology that allows the cinema to output real 3D sounds.This powerful entertainment experience was harnessed from the cinemas and transplanted into the heart of the Lenovo A7000. The difference between a standard sound output from a Dolby Atmos output will instantly become clear to anyone who uses the system with a pair of headphones.

Aside from the audio superiority boasted by the A7000, the device itself comes with a Mediatek True8Core processor with 4G LTE, and 2GB of RAM. The phone has dual SIM card slots for those who own two seperate phone numbers as well as a 2900 mAh Li-polymer battery that give up to 260 hours of idle time. The optics of the A7000 is handled by the 8MP Sony CMOS rear camera and the 5MP front facing camera. It also runs on Android 5.0, a.k.a. Lollipop.

For those who are interested in the phone, Lenovo has partnered up with Lazada to bring the A7000 to you. Registrations for the 1st sale of the A7000 is now open and there will be a flash sale for the smartphone on the 20th of May. The A7000 is priced at RM 699, but for a limited time, you can get it for RM 625 if you purchase the phone from Lazada.