When you think of the top smartphone brands, the usual suspects come to mind. Apple, Samsung, Huawei, even Xiaomi have nudged their way into the conversation. So it might come as a surprise to you that OPPO has actually trumped all these brands to achieve the highest market share in Southeast Asia for Q2 2020.

Yup, that’s right. According to a report published by Counterpoint Research, OPPO became the top
vendor in Southeast Asia with a market share of 20.3%. You’re probably wondering how this came to be. Well, as the world continues to heal from the on-going global crisis, demands for budget smartphones are reaching heights like never before.

To be fair, OPPO has released several decent quality and technologically advanced smartphones in the first quarter of 2020, providing various options and meeting different demands for its category. Not leaving out its midrange devices, OPPO also provides affordable flagship-like smartphones in the form of the Reno series, with the latest Reno4 release catering to not just the budget segment but middle income group as well.

The company continues its determination to stay at the top through its various devices, all whilst maintaining the quality and standard to meet the demand of its users. As nations slowly recover to the new normal, it looks like OPPO is the ready to provide what it needs.

It’s good to see brands such as OPPO getting wider recognition in the global scene and its mainly because this will force other companies to up their game when it comes to releasing devices at competitive price points. OPPO did a masterstroke when they priced their flagship Reno4 devices at an affordable price point so hopefully this trend continues. Here’s to seeing what Q3 has in store for us.