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Amazon ‘Anytime’ Could Be The New Messaging Service?

Amazon ‘Anytime’ Could Be The New Messaging Service?

Many have tried to develop the latest widely used messaging apps, many have failed. Just ask Google.

Now Amazon seems to be looking at having a slice of this pie as well. According to sources from AFTV, Amazon could be working on a messaging app called Anytime. Apparently, Amazon has been conducting surveys, asking customers what is most important to them in a messaging app.

While there hasn’t been any details of how far along development is, AFTV’s information shows that apart from messaging functions, there will also be voice and video calls, with mentions of photo sharing with @mentions, as well as filters for photos and video with “special effects and masks.” Anytime will also provide tasks that can be done in groups, like playing games, listening to music, and ordering food.

It is also noted that the service will be encrypted, including the data used by services such as chatting with businesses, make reservations, and shopping. A clause in the details notes that Anytime will let you “reach all your friends just using their name” without needing their phone numbers. Not sure if that means integration with other social media, or otherwise.


Amazon announced Chime earlier this year, which is a communication service for enterprise users. This new Anytime messaging service could use the same backend and technology as Chime, but for consumers. Their latest Echo devices also comes with messaging and calling features, using Alexa to perform functions that rival Skype, WhatsApp, and Facebook Messenger.

Amazon’s Anytime is expected to work across both desktop and mobile devices, including both Android and iPhone.

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