Ever wondered why someone else’s gifs and photo collage look better than yours on your smartphone? Lets face it, Its because they have skills and some of us are just creatively challenged. Not anymore, thanks to Adobe the professional people who brought us great tools like Photoshop and other creative elements which are still left to skilled individuals have now introduced Adobe Spark. And its for free!
Adobe Spark is an integrated web and mobile solution for creating and sharing visuals that will make them more lively and meaningful with fancy fonts over the pictures. This totally makes sense for those who are pushing their business, products and even themselves over social on their smartphone. Small businesses, social marketers and students can create stunning visual content that hopefully will engage audiences across multiple channels and look great on any device.
“Today anyone can create content and share it via social media, but most people lack the skill, time and resources to create something that cuts through the online clutter,” said Bryan Lamkin, executive vice president and general manager, Digital Media at Adobe. “With Adobe Spark, anyone can create authentic, professional looking visual content for their project, passion, cause or business.”
A new service that is part of Creative Cloud, Adobe Spark web app seamlessly syncs with Spark Post, Spark Page and Spark Video iOS mobile apps, allowing users to create, edit and share their story – regardless of their design experience.
The integrated solution consists of: Adobe Spark web app: a browser-based web experience for creating social posts and graphics, web stories and animated videos.
· Spark Post: an iOS mobile app that enables anyone to create stunning social posts and graphics.
· Spark Page: an iOS mobile app that helps users create beautiful web stories.
· Spark Video: an iOS mobile app that enables users to create compelling animated videos in minutes.
Adobe is also collaborating with Facebook Blueprint – a new global education and certification program to help agencies and advertisers achieve their business results through marketing on Facebook and Instagram platforms. Facebook Blueprint users will benefit from Adobe’s expert guidance through tutorial content on how to successfully market themselves on the Facebook and Instagram platforms using Adobe Spark.
With Change.org, the world’s largest social change platform, its able to co-create training materials for petitioners and change agents. Petitions with a video receive six times more signatures than those without, and Change.org petitioners will gain access to Adobe Spark resources for creating effective explainer videos for cause-based and crowdfunding campaigns that further their causes.
