90 Seconds Snaps Up Former Spotify APAC Marketer

Joanna Wong, the former Head of Business Marketing at Spotify APAC,  joins 90 Seconds, the global video creation platform, as the Vice President of Marketing. She will lead global marketing efforts for the brand.

Joanna has over 10 years of international marketing experience in entertainment, media and tech industries spanning the globe, with a robust understanding of the global video production landscape. She has worked at major broadcast and electronics firms including Sky Germany, MTV, HBO and Canon Inc.

She will play an instrumental role in scaling up outreach to both customers and creators as 90 Seconds – which recently raised USD20 million (SGD27.1 million) from new and existing investors in a Series B funding round – continues to expand global coverage across major regions and key remote locations.

“90 Seconds helps brands easily create high-quality videos, and is revolutionising the way video production is managed. As 90 Seconds is already equipped with the ability to produce premium videos anywhere, our priority now is to expand strategically the customer and creator network on 90 Seconds’ platform. I’m thrilled to join the company as part of its growing leadership team, to contribute towards building the team globally, and to help the business realise its full potential as a tech disruptor,” said Joanna Wong, Vice President, Marketing, 90 Seconds.

90 Seconds has grown by over 400% since its Series A funding 2016, expanding its reach to over 160 countries and 900 cities. To date, the company has created approximately 30,000 videos for over 3,000 brands, including HP, Google, DBS, Jaguar, Moët Hennessy, American Airlines,Kraft, McDonald’s, PayPal, Accenture, Primark and Amazon.

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