When Telenor acquired Malaysian mobile money transfer company Prabhu Money Transfers, the telco had big plans seeing the volume of transaction this small operator was engaging. Focusing mainly on the migrant market, Prabhu was generating millions catering to money send to countries like Bangladesh, Myanmar, India and Indonesia.
The remittance service operator is now back with a new name under the Norwegian Cellular group who owns Digi in Malaysia, as Valyou (pronounced “value”) offering customers an enhanced experience of money transfer through a handy mobile wallet app.
By using the service customers are able to transfer money securely by requiring a 6-digit authorisation pin to perform duties like
- Cash-In to (deposit money) and Cash Out from (withdraw money) the mobile wallet via online, in-app, at retailers and designated agents
- P2P Transfers from one Valyou mobile wallet to another
- International Remittance – send money overseas directly from Valyou mobile wallet application
- Airtime Top-Ups for prepaid accounts of any network
- Bill Payments for either phone bills or utilities
- Online Games Top-Ups for in-app game purchases
Convenience of using mobile international remittance (IR) feature of the mobile wallet will be popular due the fact the app allows transfering at any time, anywhere thats not confined to particular outlets, locations and operating hours, and mitigates the risk of physically carrying cash remarks CEO Khurram Malik.
