Samsung Malaysia Takes A Shot At Huawei With Their #iChanged Campaign; LOL

Wire

Samsung Malaysia Takes A Shot At Huawei With Their #iChanged Campaign; LOL

Samsung’s latest campaign to promote their Galaxy Note 10+ seems to preeeetty daring. I mean, not so much, and maybe we’re interpreting wrongly (probably not). The #iChanged campaign (another hit at Apple now?) videos are trying to highlight possible scenarios that consumers go through, but it wouldn’t be that bad, if they had the Note or S10.

This is because of their ‘powerful innovative tools’, but admittedly it’s an alright Ad campaign. The first feature they highlight in the vids is Samsung DeX, which essentially acts as a desktop replacement with their phones.

The second is highlighting their ‘All-day battery’ and I guess, that’s pretty cool too.

But my favourite part abut all of this is them going after Huawei. Because of the whole Android but no Google thing on the Huawei Mate 30 and Mate 30 Pro, they’re also highlighting that the Samsung phones, all have em’.

Check out their statement here;

“When you think about the most important features of a smartphone, what comes to mind? Is it a long battery life? A professional-grade camera? Security? Or even the simple existence of Google Maps, Drive, and YouTube? For most of us, it’s all of the above.”

Oof. Fair enough Samsung, fair enough. Not having those basic features, and applications certainly do hurt a phone’s functionality, and we definitely agree with that. Also, check out how much they highlighted it on their #iChanged page.