Singapore’s first Social Augmented Reality Experience in collaboration with WWF, Google, Netflix, PHORIA and ArtScience Museum highlights the urgency of restoring nature.
From 6 April to 2 June 2019, ArtScience Museum visitors will be able to explore the forests of Borneo or dive deep into the coastal seas of Southeast Asia with REWILD Our Planet, Singapore’s first Social Augmented Reality (AR) experience jointly developed by the World Wide Fund for Nature (WWF), Google, Netflix, ArtScience Museum at Marina Bay Sands and PHORIA. The sensorial experience connects people to nature and one another through immersive storytelling that blends cutting-edge AR technology with stunning 4K video footage from Our Planet, a new Netflix original documentary series voiced by world-renowned naturalist, Sir David Attenborough, that launched on Friday.
REWILD Our Planet is built around four natural landscapes representing the last wilderness places on Earth:
- Forests of Borneo and India
- Oceans of Asia
- Grasslands of Mongolia
- Frozen worlds of the Arctic
Combining spectacular IMAX-style projections with spatial soundscapes and AR, the experience unfolds through the lens of the Google Pixel 3, where groups of participants can work together to build natural landscapes in 3D. They will unlock global weather patterns and magical animal encounters, ending with a deeper understanding of shared solutions and a meaningful pledge to act and help bring nature back.
Admission is free so If you didn’t have a reason to head on down to Singapore, you sure do now.