Information technology has been redefined over the last 12 months in 2013. That remark is something Prakash Mallya, Country Manager, Intel Singapore and Malaysia, repeats over the course of his 2014 prediction session.
“Intel has been making chips from the very beginning. We are still making chips but, at the same time, we’re also transforming the IT industry as a whole. The smartness of the IT sector, as well as the devices that populate it, will go up and transform the entire industry as we know it,” he notes.
For 2013, Intel launched a large range of exciting products that focus on innovation and delivering a new generation processors. This transformed the IT landscape as a whole as convertible PCs suddenly became the main driver of product design. Beyond the 4th Generation Core Processor, Intel has also rolled out the new Silvermont microarchitecture and a revamped Atom Processor (Z3000).
“PCs have now become more visual and highly interactive. It’s a great value proposition for consumers and vendors as we’re now providing more reason for many to buy new machines that offer great performance and longer battery life. This is now the era of thinner, faster, and more portable devices. In fact, our partners are ready to rollout over 50 new devices with our processors, promising the best in productivity and life experiences,” Prakash adds.
With what Intel has introduced with its new CPU architectures, it is a big change for the industry.
As for 2014, the world can expect more changes to come. Current trends like Big Data, advance data analytics, improved data distribution, and enhanced software oriented platforms can only grow further and revolutionise the IT industry even more. But to make this all happens, it goes back to producing knowledgeable talent. To do that, Prakash believes that education is a very important focus area for 2014.
“Every person should have access to education that matches both their interests and skill sets. At every level of the education – from parents to teachers to the students – there is an inherent need to provide engaging content and highly intuitive interactive systems that encourage the need to learn and educate. New levels of interaction, the other big focus for 2014, are needed to expand the ways we can educate. This includes engaging emerging technologies that deal with human augmentation, speech-to-speech interaction, virtualised realities, gesture controls, and wearable interfaces. In 2o14, the world can expect Intel to do a lot more for these areas as well as put more focus on machine-to-machine communications and how we will further propagate the concept of the ‘Internet of Things’ and pervasive communications this idea uses,” he shares.
As for the Big Data trend, Prakash notes that it will only expand and grow. As such Intel is jumping into the trend enthusiastically as it works to make Big Data more accessible and pervasive. It is part of Intel’s vision to create and extend computing technology to connect and enrich the lives of every person on Earth.
“To achieve this, we’ve to constantly address education as that would ensure the continuous development of the IT industry. It is something Intel has always done and will continually focus on in the future. It is part of our 2014 plans as well moving forward as we focus on digital literacy among the youths, businesses, and every one in between. This will definitely be a big play in 2014 for Malaysia,” Prakash adds.
