Ensuring the occasion at Malaysia’s final Formula One Moto GP does not go unnoticed, Hisense organised a full weekend of excitement and even managed to launch their new 65″ 4k ULED TV during race.

As the official sponsor for team Red Bull, lead driver Max Verstapppen was on hand to celebrate the momentous day by allowing the Hisense team to throw him a birthday cake cutting ceremony at the booth. The 4K ULED is the latest addition under the Series 8 range offering consumers an alternative to the much more pricier OLED technology television sets.

China made Hisense TV’s are predominantly priced below Japanese and Korean makes. catering to mostly cost conscious consumers who are not swayed by fancy technical features.