As the depth of involvement Facebook could have in its most serious data breach case is still unraveling before the whole world, reports are coming from India to Indonesia on potential rigging of elections at their respective countries. Masterminded by data analysis specialist, Cambridge Analytica of UK who charges big sum from clients from political parties to influence voters to make influenced decisions. The story was uncovered by a news journalist from a traditional printed newspaper and is now become the biggest story to ever hit Silicon Valley.

Closer to home, apparently more than 65,000 Singapore Facebook users may have been affected in the recent data breach, according to the social media platform and news reports. These are among the up to 87 million accounts worldwide that were affected by the incident.

While we can attest to data breaches are increasingly prevalent in today’s highly connected digital ecosystem with broadband, mobile, and a bewilderingly diverse social and digital platforms, the issue of trust and transparency placed on large organisation like Facebook which assured users that private information is kept safe, becomes questionable.

Digital manipulation is very real and every day we become victims and coerced to buy something online or share a post without realising we are acting on a well planned tactic designed by an agency or even state run operations.