AdEasy, Malaysia’s leading adtech startup and Southeast Asia’s first online marketplace for buying offline advertisement space, has launched a special promotion with Astro Radio, the number 1 radio network in Malaysia. Due to an exclusive partnership with Astro Radio, all AdEasy clients can enjoy a special promotion from Astro Radio from now until 31 December 2020.
According to the Radio Audience Measurement 2019 conducted by GfK and Commercial Radio Malaysia, over 20 million radio listeners tune in for an average of 13 hours 23 minutes weekly in the country. Furthermore, a 2019 survey by Statista suggests that around 72 percent of respondents stated that radio advertisements have prompted them to search for something on the Internet, making radio one of the most popular mediums for advertising and marketing in the country. Astro Radio’s listenership is over 16.9 million weekly.
“Since the outbreak of the pandemic and subsequent lockdowns, businesses have suffered. At AdEasy, we have been trying our best to support startups and SMEs in this time of crisis through various initiatives. Customer engagement and brand awareness are key to any company’s success. We are excited about this special Astro Radio promotion that will enable us to help businesses reach more than 16.9 million Malaysians every week,”
Melissa Sim, CEO and Co-founder of AdEasy.
This promotion, launched on 1st April, runs till 31st December 2020. To enjoy the discounts, interested advertisers can reach out to AdEasy to get their unique promo codes, which can be redeemed till 31st December this year. They can run their ad campaigns any time between 1st April 2020 till 30th June 2021.
The promotion includes nationwide, and regional packages. Advertisers have the option to book ad spaces for the whole of Malaysia, Peninsular Malaysia, Central Peninsular Malaysia, Northern Peninsular Malaysia, Southern Peninsular Malaysia, the East Coast of Peninsular Malaysia, Sabah, and Sarawak.