Sharp Electronics Malaysia Sdn Bhd (SHARP) has extended their 8K ecosystem to benefit Malaysia’s tourism aspirations. In spirit of Visit Malaysia 2020, SHARP and Tourism Malaysia have unveiled their highly anticipated production titled ‘Truly Aquos 8K, Truly Asia Malaysia’ to captivate tourists cross SHARP’s networks locally and globally.
Speaking at the unveiling, SHARP Deputy Chief Executive Officer of ASEAN and Managing
Director, Robert Wu, said,
“SHARP is thrilled to promote Malaysia to the world through this creative collaboration with Tourism Malaysia. We can all agree there is no place like Malaysia. We have beautiful rainforests, friendly people, unique architecture, and charming islands. What sets the ‘Truly Aquos 8K, Truly Asia Malaysia’ production apart is the presence of our 8K technology which captures every micro-detail and moment and presents it to our audience
in the same manner as if experiencing it in real life.“SHARP is happy to support Tourism Malaysia and complement their efforts to boost interest among holidaymakers, especially potential travellers who are also customers across our global SHARP network.”
The production team created two videos, with a duration of two minutes each, themed, ‘Amazing’ and ‘Diversity’ to represent the qualities that best describe Malaysia. The process took approximately 240 hours within 20 days in production and 16 days in post-production. Check out the videos below, but keep in mind you need an 8K capable screen to fully experience them, but if not, they’re gorgeous anyway.
“Malaysia continues to be a melting pot of cultures with the right mix of urban and natural charms. It is refreshing to see this brought to life visually through the lens of new technology. Amid the current challenge faced by the tourism sector as a result of the COVID-19 outbreak, we remain optimistic.
“We have taken measures by setting up the Tourism Recovery Committee taskforce to monitor current developments and provide advice and clarification to all tourists, including steps needed to safeguard personal health as advised by the Health Ministry. We believe these precautions to safeguard the well-being of travellers will strengthen confidence among tourists planning their journey to Malaysia,” said Secretary General of
Ministry of Tourism, Arts and Culture, Dato’ Dr. Noor Zari bin Hamat.
Malaysia, being one of the most multicultural nations in Southeast Asia, inspired the videos which embody raw and genuine human essence derived from diverse ethnicities and a myriad of cultures. Several recognisable attractions featured in both videos were shot at locations like Sekinchan in Selangor, the Mossy Forest in Pahang, Central Melaka, Tanjung Rhu in Langkawi, Thean Hou Temple and Gelanggang Tok Cindai in Kuala Lumpur. The Sarawak Cultural Village and Pom Pom Island in Sabah, are also featured as well as among others.
